In recent years, Da Nang, as a major economic development center in Vietnam, has encouraged businesses to participate in Da Nang partners programs to boost cooperation and expand the market. Particularly, the Da Nang extension partners program has provided many new opportunities for local businesses. Using such a strategy, partners increase the efficiency of business and expand the customer base, ensuring sustainable growth. It is no wonder that businesses in Da Nang are increasingly focusing on Da Nang partners programs as a strategic step for expansion. Therefore, Da Nang extension partners program help Da Nang become the economic center of the region, thereby contributing to the common development of the business community.